Roadmarque®

Roadmarque shortlisted for the 2010 Fleet News Awards

The Roadmarque team are pleased to announce that they have been shortlisted in the Safety category of the 2010 Fleet News Awards. Imagitech director, Mike Bews, commented:

“Roadmarque’s short-listing in the Safety category underlines our company’s commitment to improving fleet safety by providing a complete set of tools that facilitate the monitoring, testing and analysis of drivers – as well as providing both a structure and appropriate training materials for managing and acting on the results.

“Whilst it may not be possible to reduce the level of collisions in the average fleet to zero, that doesn’t mean we shouldn’t try – especially as the effort, when carefully controlled and coordinated using a system like Roadmarque, will normally be (at worst) cost neutral, and can usually generate a cost saving, overall.

“It’s a genuine win-win, where a small up-front investment in time and effort produces cost savings across the board in insurance, lost staff productivity, repairs, hire car costs etc. All of these can be reduced if the collision rate is reduced – and at the same time, by implementing the kinds of policies that Roadmarque helps to enforce, you virtually ring–fence the company from prosecution under duty of care legislation.”

Fleetworld.net article: Removing the barriers

Whether your company operates in just two countries in Europe or 10, the benefits of adopting a unified approach to fleet management are numerous. Becoming more international provides opportunities for increased management control, supplier rationalisation and resultant cost savings. This applies equally to road risk management, which is increasingly being viewed under a pan-European agenda. But, as with all fleet management policies and procedures, the issue of how to adopt a cross-border approach whilst dealing with local legislation remains problematic.

Press release: Roadmarque® gains market acceptance

The road risk management solution Roadmarque® has gained wide acceptance in the marketplace since its launch in its current form in November 2008. Dr Gerhard Manogg from Imagitech Ltd (the owners and developers of Roadmarque®) said: “We have established a growing reseller network of currently 18 organisations and now have over 35 customers benefitting from using Roadmarque® in the context of reducing occupational road risk. This is a real result given the short time we have been in the marketplace.

Press release: Roadmarque® at Road Safety Expo

Roadmarque® will be shown on 12th November at Road Safety Expo in the QEII Centre in central London. The Road Safety Expo (www.roadsafetyexpo.co.uk) comprises of a comprehensive conference programme as well as exhibition and networking opportunities with industry experts.

Fleetworld.co.uk article - Preparing for driving abroad.

With thousands of Brits planning to take their cars abroad, Roadmarque has warned of the importance of prepping both vehicle and driver for driving in Europe. The company has highlighted recent statistics from the Foreign and Commonwealth Office which reveal that road death rates in many popular holiday destinations are "significantly higher" than in the UK.

Press Release: Roadmarque® becomes part of RiskAssist

A little under 12 months since launch, Roadmarque® has established itself as the ideal tool for organisations that are looking to stay “health and safety compliant” in relation to their occupational road risk.

Adding to the ongoing success that Roadmarque® has seen since its launch, the most recent version of Roadmarque® is now used as a key element of ING Car Lease’s Risk Assist programme.

Press Article: Roadmarque® - Taking the risk out of the roads

Roadmarque® has been featured in Wales’ Journal for Technology, Science and Innovation – Advances Wales. This demonstrates the solid scientific foundations and the degree of innovation that characterise Roadmarque® as one of the leading risk assessment systems currently available. The full article is available from page 24 at http://www.ibwales.com/upload/pdf/AW58_Web.pdf or can be read here.

Fleetworld.co.uk article - Cost-effective risk management

As increasing cost pressures leave fleets with tough choices to make, companies can manage their fleet-related risks on an ongoing basis, without the need to allocate large budgets or a great deal of management time. So says Dr Gerhard Manogg of driver risk assessment specialist Roadmarque.

Press Release: Does road risk management need to be expensive?

The use of a system such as Roadmarque® is a first and important step towards achieving not only legal compliance, but a genuinely improved road-safety record. Whilst it is advisable that the shortcomings identified are addressed as quickly as possible, Roadmarque® provides the information needed to allow a pragmatic and realistic approach to be taken - an important feature in the current economic climate. By allocating the available budget with full visibility of the risk presented by each driver, the system helps its users to make the right choices, minimising costs and legal exposure whilst maximising benefit for drivers and employers alike.

New fleet industry partnership helps deliver more sustainable transport

Driver Training Software Specialist, Imagitech has joined forces with Gfleet Services Ltd, the independent sustainable transport consultancy, to work on joint road-risk assessments and carbon footprint analysis.

The two specialists will be working together to help companies measure, track and reduce fleets’ CO₂ emissions and costs more effectively as well as advising on Duty of Care responsibilities.

Roadsafe article - ING launches new risk assist product to aid grey fleet safety

ING Car Lease has revamped its well-established risk management product, Risk Assist, to improve driver involvement in safety programmes and lighten the burden of running such schemes for fleet managers.

The relaunch, which sees DriveTech joining Roadmarque and IDS as preferred ING suppliers, is also part of the leasing company’s strategy of helping fleet managers to reduce risk among ‘grey’ fleets - privately owned cars driven on business.

Roadmarque exhibiting at Fleet Business Show

On the 29th and 30th of April 2008 Roadmarque was shown at the Fleet Business Show in Islington. Excellent contacts were made at the show and Roadmarque proved to be a compelling proposition for visitors to the stand. This shows that our philosophy and outlook are in step with the needs of the market.

Roadmarque in the news

On Monday the 7th of April, the Roadmarque system was featured in an article in the Western Mail titled “Business drivers ‘biggest risk takers’”. The full text of the article can be read here: icWales.co.uk

Roadmarque research features at BPS conference

On Friday 4 April 2008, Imagitech Director, Gerhard Manogg attended the British Psychological Society’s Annual conference in Dublin to present a poster on research conducted in collaboration with G. Jerzembek (Cardiff Institute of Society Health and Ethics (CISHE) at Cardiff University).

The research was conducted to determine the factors that influence the risk of an occupational driver being involved in a collision.

A total of 443 occupational drivers from four main groups - delivery drivers, HGV, occasional, and sales representatives - from a variety of organisations, took part in the study. Semi-structured interviews were conducted with 17 drivers, transcribed and analysed. The resulting questionnaire was tested with 426 drivers, with the aim of identifying factors that predict accidents and cumulative risk - accidents, points on licence, speeding tickets and other recorded offences.

Details of the research, which has been used in the development of the Roadmarque risk assessment algorithm, can be viewed here: BPS conference poster PDF (File size: 1.3mb)

Roadmarque launch - appears in Western Mail

On the 2nd of April, the Roadmarque launch was featured in an article written for the Western Mail: “Roadmarque has been specifically developed for fleet managers and those responsible for workplace health and safety to ensure that all drivers are fully risk assessed and appropriately licensed while driving at work...” To read the whole of the Roadmarque launch article, click here

Roadmarque Health-Check Guide released

April 2008, Imagitech releases the Roadmarque Health Check guide, specifically intended to guide fleet managers through the basics of managing Road Risk. Click here to read the guide (file in PDF format)

Roadmarque Guide to Corporate Manslaugter Act released

April 2008, Imagitech releases the Roadmarque guide to the Corporate manslaughter act. Aimed at demystifying the new legislation, the guide helps fleet managers to understand the issues they face as a result of the changes in legislation. Click here to read the guide (file in PDF format)

Roadmarque in Fleetworld magazine

March 2008: Roadmarque is featured in an article titled "Ready, Willing and Able?"

“(...)Imagitech has devised a new risk assessment system called Roadmarque which has been designed to to give Fleet managers and HR executives a full picture of the risks posed by the drivers in their business, as well as a tailored way forward for training.”

Click here to read the full article (file in PDF format)

Roadmarque in Fleet News

On Tuesday 4th February 2008, Roadmarque was featured in a short article in Fleet News magazine:

“Imagitech has launched a new risk assessment system for occupational drivers. Roadmarque gives a picture of an organisation’s risk exposure and the best path for training drivers.”

Roadmarque official launch press release

On the 4th of February 2008, Imagitech officially launched the Roadmarque system with the following press release. (file in PDF format)

Assorted stories about Roadmarque

Roadmarque has featured in numerous publications and web sites the following list provides links to a few of them

• Encyclopedia.com
• Imagitech, Roadmarque’s creators
• Avoiding Accidents
• FleetWorld Supplier Directory
• Fleetnews Supplier Directory
• AlphaGalileo-European Research News